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| News in Details |
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| THE FINANCE COMPANY SOWING SEEDS OF NEW GROWTH - 2006-06-26 |
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| Summary |
| The Finance Company has had a steady growth since its establishment 66 years ago. The company has strengthened its balance sheet and simultaneously had growth in their Property development and Real estate operations in addition to adding value to their Leasing and Hire Purchase products. Further, the company had sustained its leadership position holding the largest fixed deposit base in the non-banking financial sector. The sustained efforts in improving business performances have enabled them to achieve all time high profit in the last financial year.
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| In order to pursue on medium to long-term sustained growth, by entering new business fields, where they could leverage on their special skills, the company has embarked on important projects. In this process the company has introduced the TFC Savings Account with an ATM card. This is another first of the company’s history of achievements and certainly a product that would benefit their customer segment. The company has invested a substantial amount on new technological platforms, to give greater convenience to their customers. In fact, The Finance are also the first to have launched a tri-lingual interactive website in the finance company category. The website www.thefinance.lk has also a unique feature, where a customer could even reserve a plot of land through the inter-net operation, from any part of the world. Apart from this, customers could operate their savings accounts to transfer funds, settle loan installments and even pay utility bills. |
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| The company has planned to add more value to its product portfolio in order to give much more benefits to their valued customers. The principal Marketing Strategy of the company has been to tailor the products to individual customer needs. In fact one of the flagship brands of the company is the ‘Sthanavasi’ scheme, where business entrepreneurs are provided with the capital to obtain premises and to operate their businesses. The company has been diversifying their operations to give better solutions to their customers. The marketing of products and services in new business areas have been greatly facilitated by staff at all levels. This has enabled them to create and propose optional customer solutions at its best.
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| Importantly the company has also been committed to uplift the lifestyles of the community. It is their Chairman’s vision that drives them to touch the lives of the people of our country by getting involved in identified projects and sharing their resources with those who need them. |
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